The Fall 2020 Campaign: ABODE
2020 will likely go down as one of the world's strangest years, and while strange, it did allow MODISTE to come into existence, and for that, we're thankful.
We chose to title this campaign "ABODE" given the nature of the year. Many of us found ourselves among our homes more than ever before, and though there were difficult moments, we hope this campaign reminds you of some of the moments of peace and stillness that accompanied the year of the quarantine.
This campaign features our Brownlee x MODISTE limited-edition capsule, ready-to-wear by Anna October, Rachel Comey, and Bevza, and shoes and accessories from BY FAR. We chose to make an editorial splash by placing our inaugural print ad in VOGUE's September issue, starring our FW muse, Syra.
Cheers to 2020's silver linings.