In 2014, Parsons School of Design graduates Piotrek Panszczyk and Beckett Fogg founded the fashion and accessories design studio AREA. Sharing a name with the 80s Manhattan nightclub known for its eclectic vibes, AREA has created a cult-like following. When stars like Beyonce, Kendall Jenner, Megan Fox, Anne Marie, Olivia Rodrigo, and more walk the red carpet in AREA frequently you know the brand deserves the spotlight. AREA’s style is conceptually stimulating and unique.